Fathom partners with First Street Foundation to create Flood Factor - a transformative tool democratising flood data across the US
This month, we saw widespread coverage for our partnership with First Street Foundation who have released Flood Factor - the first openly available and comprehensive flood data for the US. Nearly six million properties across the US have a substantial risk of flooding that isn’t disclosed by federal flood maps, but the new data - built using Fathom’s USv2 model - is a virtually unprecedented disclosure of potentially how much damage climate change can cause to people’s homes through flooding.
Focusing on the importance of measuring flooding in the context of climate change, Bloomberg ran an extensive feature on the impact the new tool would make to American homeowners who can now instantly see the flood risk of their property.
We were equally proud to be recognised in the Washington Post alongside some fantastic academic institutions as the science powering this tool which is democratising flood data across the US.
Additional coverage included The New York Times and CNN which highlighted the hidden risk of flooding to inland cities and poorer areas by the coast, as well as the Wall Street Journal and Scientific American which both drew attention to the 6 millions homes whose flood risk hadn’t been disclosed by the FEMA’s maps. Reuters, Florida Today and the Miami Herald also ran the story.
It is great to see that our latest US flood model is not only enabling insurers but also US citizens to confidently understand flood risk moving forward and put in place the appropriate mitigation measures to protect their homes.